October 2009

LinkedIn is a free resource that lets you build and maintain a global and local network. It is a powerful tool in a world where higher transparency is required for trust. It basically is a tool for solving business task. For the Directors of the Small Business Centers it directly increases the schools web presence while giving an easy way to share information with individuals in small and large industry. For Students and small business owners it has the same value and lets them learn from other professionals in business around the world. LinkedIn allows you to keep in touch with not only what people are doing but who they are connecting with. It is a social medium that is professional and businesslike. If you have not spent time with it and you care about your career and your clients’ trust, it’s time to start allotting some hours to it. Different from Facebook it is all business!