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Leveraging the core 3 competitive advantages a local, small or micro business has over a direct-owned or large company. How to use free and low-cost, on the web and in-person marketing techniques to increase the profitability of your business. Maximizing the effect of Social Validation in Social Media to create a local viral effect.

Developed by Martin Brossman

 

tm – “Grassroots Social Marketing” & “Social Validation”- Martin Brossman and Associates

Find Your Niche: Using SEO and Keywords to Build Your Online Business

Standing out from the competition online is tough. Getting people to buy from you is even harder, especially since the internet is extremely price-competitive. This class teaches you how to discover and focus on your niche market, where you can create a sustainable competitive advantage.  When you focus your time and energy on mastering the right combination of skills, you can make yourself stand out from the crowd and charge higher prices than your competitors do.

In this course, you will learn:

  • How to use keyword discovery tools to find untapped niches on the internet
  • How to read web site analytics and interpret the data to guide your business decisions
  • How to set up an opt-in e-mail list that ensures people remember you after they leave your web site
  • How to improve the copy on your web site by incorporating SEO keywords for increased traffic and responses
  • How to convert web site visitors into phone calls and sales!

If you’re ready to stop paying money to host a dead web site that sits on the internet and does nothing, this class is for you. We’ll teach you how to stop wasting time and start making real money.