While today’s retail consumer is much more savvy and educated than before, the importance of great customer service hasn’t changed. This course is designed to teach managers and business owners how to stay on top of the game in the fiercely-competitive jungle of modern retail by combining solid, time-tested selling principles with leading-edge internet tools. You will learn how to gain your customer’s trust and create an unbreakable competitive advantage.

Key topics covered include:

  • How to create rapport and openness with people who walk into your store
  • How to set up a system using multiple touches to keep your customer coming back
  • How to handle customer complaints and transform them into loyal customers
  • Motivating your team to get excited about retail sales goals
  • Getting your team on the same page about standards for excellence in customer service
If you’re tired of price wars and eroding razor-thin margins, and you’re ready to take your game to the next level, sign up for this course and learn to position yourself at the top of the market.

An unsatisfied customer used to tell 10 to 11 people: today with a smart-phone that same customer can complain to 100,000 from your location. This course trains you to successfully handle in-person and web-based reputation issues. Designed for managers and business owners, but anyone working in a business can benefit from it. Including on-line reputation management and handle negative comments on-line.

Developed by Martin Brossman and Drew Becker