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Create your own Results Driving Website in WordPress

March 19th, 2011 | Posted by martinbrossman in Courses - OT | Courses - WD | WordPress Training - (0 Comments)

Wordpress DashboardHow to build a website that you can easily manage!

Developed by: Martin Brossman and Michelle Gower

Build a website that attracts the right customers that you can manage yourself and allows for maximum expansion over time as you grow. This is a results driven class with over 4 years of experiences in producing results.

For under $100 a year you can have a professional website using the user-friendly web software of WordPress. WordPress is the leading open-source (free) content management platform that is both a website and blog.  It enables you to insert the original content and make ongoing changes to the content on your own. We will show you how to make your site easy for Google to find.

This class gives you the details for securing your domain name, choosing a graphics theme, and step-by-step guidance for building your site.  Students have access to instructional videos to support and add to the class instruction. You will also receive a list of recommended themes, plug-ins and widgets that allow you to customize and enhance your website.

Call Colleen Gray to schedule the class: (919) 858-6122 – or email her.

 

 

E-Mail Marketing in the Age of Inbox Overload

March 19th, 2011 | Posted by martinbrossman in Courses - BD | Courses - OT | Email Marketing Training - (0 Comments)

Let’s face it: nobody wants any more e-mail! Despite the fact that inboxes are crammed full and people’s time is constrained, it is still possible to make money with a well-designed strategic e-mail marketing campaign. The key to success is laser-focusing and sending the right e-mails to the right people at the right time, such that people are grateful and eager to receive what you send.

In this course, you will learn:

  • How to entice people to sign up for your e-mail list
  • How to avoid legal compliance issues and make sure your e-mails don’t get caught in people’s spam filters
  • How to write e-mail copy that motivates readers to take action
  • How to time your campaigns and send out e-mails when people are most likely to read them
  • Combining e-mail with social media and other marketing strategies for maximum effectiveness
Whether you’ve never used e-mail before or whether you’ve been using e-mail for years, you can learn how to use e-mail to drive more sales in this class. While e-mail marketing isn’t as easy as it used to be, it can still be a great resource to businesses who use it correctly. Sign up today!

The Anatomy of a Sale

March 19th, 2011 | Posted by martinbrossman in Courses - BD | Sales Training - (0 Comments)

Taught by: Martin Brossman

Relationship selling that is customer driven, effective and ethical.  How to get more sales without “selling”.  Beyond the Sales Funnel: What Sales truly is and how the UPSA Selling/Buying cycle can enhance your bottom line!  (More information)

Applying the Selling and Buying Cycle to Enhance the Sales Process

March 19th, 2011 | Posted by martinbrossman in Courses - BD | Sales Training - (0 Comments)

Taught by: Martin Brossman

1/2 day workshop and the Next Step to The Anatomy of a Sale. (More information) [Also see Integrated Sales Coaching]